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Drama 1h 58m 2012

AroView: Gael Garcia Bernal plays an ad executive who conceives a campaign to defeat Augusto Pinochet in Chile’s 1988 referendum in this unique, if cynical celebration of democracy and advertising.

Shot on 1980’s-style U-matic videotape stock, the low-rent aesthetic looks and feels authentic and appropriate, and the film’s treatment has a levity that reflects and compliments the ironic spirit of a campaign against a notorious dictator. Required viewing for students of either media or politics, while for others it’s an utterly fascinating and unique piece of political history turned into an accessible entertainment.

Director

Pablo Larraín

Language

Spanish

Subtitles

English

Country

Chile

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